QR Code Marketing Services in India - One touch solution for your business

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What is QR code marketing?

QR codes are identical to the standard bar codes that appear on all sorts of consumer products. The difference is, QR codes comprise much more information than traditional barcodes. A QR code works simply by scanning the code with a mobile device equipped with a camera and a QR code reader.

Once the code is scanned, it is translated into actionable information like a mobile webpage or a text message. Any sort of organization can opt for QR code marketing. Whether it is a retail organization, an educational institution, a membership association or a non-profit organization, as long as a major section of your target audience uses smartphones, you can opt for QR code marketing.

At Skyram Technologies, we have got the designated and certified professionals that create and implement impeccable QR code marketing strategies that ensure optimal results.

How does it work? Why is it important for businesses?

There are multiple ways of creating QR code marketing for businesses. It is useful for different promotions and digital marketing campaigns. QR codes can be integrated into different printed materials. These include conference/event displays, business cards, print advertisements, business cards, posters, flyers, brochures, mailers, postcards, and more.

One of the most important aspects of choosing QR code marketing is it is device friendly. The QR codes, and also the landing pages they are linked with it, can be viewed from all popular smartphone models. They don’t need any special development forms or different platforms.

Another important aspect of QR code marketing is, the actions of QR codes can be traced with the web analytics and other tools for marketing campaign measurement. Thus, the QR codes can be integrated with a wide array of marketing materials for all-purposes that include, outdoor display, direct mail, print collateral, and more.

As a marketer, it becomes easier to provide more information to the end-users with QR codes and make sure the information stays updated. For instance, you can start a marketing campaign where you offer daily promotions according to the number of engaged customers. With QR codes in print and online advertising, you can provide users with a link to a website that is updated frequently depending on the number of users who are scanning the QR code and also to the website offering the campaign.