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FIITJEE – Elevating Excellence in Competitive Exam Preparation - Skyram

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FIITJEE is one of India’s most prestigious & renowned educational institutes that offer the highest quality guidance for students appearing in competitive exams like IIT-JEE, KVPY, Olympiads & MVPP. As a pioneering educational institute in India, the objective of FIITJEE is not only to coach & prepare for IIT-JEE but also to help students enhance their IQ & analytical skills. If you are in a quest to avail such an institute that truly empowers every student to flourish in their academics, the FIITJEE is your go-to institute.

Full case study

FIITJEE is one of India’s most prestigious & renowned educational institutes that offer the highest quality guidance for students appearing in competitive exams like IIT-JEE, KVPY, Olympiads & MVPP. As a pioneering educational institute in India, the objective of FIITJEE is not only to coach & prepare for IIT-JEE but also to help students enhance their IQ & analytical skills. One of the most important aspects of FIITJEE is its drive to ensure every student gets the ideal guidance for the competitive exams. They come up with unique and comprehensive programs that take care of all the aspects of competitive exam preparations. If you are in a quest to avail such an institute that truly empowers every student to flourish in their academics, the FIITJEE is your go-to institute.

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  • Successfully enhanced the social media outreach.
  • Brand awareness by 332% along with 450+ valid leads in 2 months for FIITJEE’s preparatory courses.

In

BriefBrief

Our Mission

FIITJEE’s mission is to overcome the challenges of a highly competitive educational landscape by delivering innovative, data-backed marketing solutions that enhance audience engagement and generate qualified leads. By showcasing FIITJEE’s unmatched track record and fostering trust among students and parents, we aim to strengthen its position as a leader in advanced exam preparation.

Challenges

  1. High Competition: Competing against other premier institutes in the crowded edtech space.
  2. Audience Engagement: Building trust and engaging with a wide audience base of students and parents on social media.
  3. Lead Generation: Driving interest and converting potential students into valid leads within a short timeframe.

Strategies Undertaken

Social Media Marketing (SMM)

To enhance FIITJEE’s reach and engagement, we implemented a targeted social media strategy across platforms like Facebook & Instagram. Campaigns were designed to highlight FIITJEE’s unique value proposition, including its track record of success in IIT-JEE and other competitive exams. Interactive content such as student success stories, preparation tips, and quizzes drove high engagement. In addition, ad campaigns specifically targeted students and parents interested in advanced preparatory courses, optimizing for lead generation and click-through rates. Regular analysis and optimization of campaigns ensured maximum performance within the desired timeline.

Key Results

  1. 450+ Valid Leads in 2 Months: Successful lead generation campaigns converted interest into actionable inquiries for FIITJEE preparatory courses.
  2. 330% Increase in Social Media Reach: Enhanced brand visibility and engagement across social platforms through targeted and interactive content.

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