Digital Marketing and
Web Development Blogs Skyram Technologies

Marketing campaigns have one primary motive, to raise awareness leading to more customers. Earned media, paid media or owned media are some of the components marketers use to get their message to their audience. What is Earned Media Campaigns? Earned media or organic marketing is done to naturally make the brand publicly visible. Some of …

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In recent years consumer behavior has changed with evolving technologies in the digital era. Nowadays, you have a website for everything. From nail arts to social campaigns there are websites owned by big enterprises as well as small companies. Yet, there are hundreds of businesses behind the times. According to Adaptive Marketing, in 2017, 97% …

Continue reading “Do You Really Need A Website for Your Business in 2020?”

App Store Optimization or ASO is something often overlooked by many developers or marketers. However, with over 2 million mobile apps in major play stores, being at the top of the store to get noticed can be very difficult, forget downloading. Now the question is how to get higher ranking in app stores? The answer …

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They say words have a magical power of their own. Also, a picture speaks a thousand words. But what about when two of them meet? Imagine how powerful that would be. Yes, I am talking about infographics. It has been studied that infographics can provide exceptional results in digital marketing. Kissmetrics tells that within a …

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Amazon, Myntra, Flipkart, online shopping, E-retail. You must be well accustomed to these words by now. Not a day passes by without hearing these buzzwords at least once in a day. Online retail stores have completely revolutionized the entire retail and trade scenario, expanding a brand’s geographical reach and opening up a whole new world …

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So we have talked about consumer behavior in our previous blogs. We focused on the consumer’s journey, their behavior pattern & how marketers use them. However, in today’s world personalization plays a fundamental feature for any good customer experience. And that’s where neuromarketing comes into play. What is Neuromarketing? It is basically a study of …

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