It is an interesting time for content creators.
Every day, about thousands of blogs & vlogs, are being published worldwide in the hope of making a brand.
Platforms like WordPress, Blogspot, Tumbler, Medium, Youtube, Dailymotion are booming their businesses where innovative minds are creating entertaining content for viewers.
But as the popularity of both the mediums increasing, the rises of debate between the two are on the pick.
Now before we dive deep into the world of blogging & vlogging, let’s get an overall idea of what actually blogging & vlogging means.
From one perspective, you may feel that both are related, both create content.
Well, the difference lies in the way both of them are presented.
Blogging
Blogging is where a topic is discussed through written content. The blog is more like an online log of topics penned down by the blogger.
The reason blog has become popular it is easy to start and you don’t have to invest any money in it. Many platforms allow you to start the blog free of cost. Platforms like WordPress, Tumbler, Medium are quite popular among bloggers. You can use your own personal site for blogging as well.
A blog can be a great platform for expressing personal views and thoughts as well.
There is a comment section where readers can put their views as well.
Vlogging
Vlogging, on the other hand, is a short video that explains a video.
It can be as short as 2 or 3 mins video to 45 mins as well depending on the type of content the vlogger is providing.
You might be accustomed to vlogs if you are regular on Youtube, which has become the most popular vlogging platform.
For Vlogging you need certain equipment like high-quality camera, microphone, knowledge of video editing, someone for recording the video. Even a shooting of a small video can take up to 4 hours! So you have to invest a good amount of time and money in updating a vlog.
Now that we have an idea about both let’s get into the comparison.
Which One Gives More Traffic?
Blogging has been in the market since the 2000s, almost with the advent of the internet.
Blogging and Vlogging traffic has changed in the past 5 years very dramatically.
Vlogging was created around 2010, with now celebrated Youtuber Casey Neistat joining Youtube in the same year. It became a rage within 5 years of it’s invented.
A lot of experts say that YouTube should be the number 1 searching platform on the internet and it will pass GOOGLE around 2022.
Music vlogs, product review vlogs, gaming, comedy, fashion, fitness, education are some of the popular types of vlog. These contents drive a large number of audience because of the mass appeal.
Which One Generates More Revenue?
Both the platform has the potential to bring revenue.
However, for a fact To earn decent revenue through the YouTube videos you need a minimum of 1000 views daily, whereas a low traffic blog could help you in making a few hundred dollars per month.
According to Youtube in 2019, 1 BILLION HOURS of YouTube videos are watched every day.
According to Renderforest, Youtubers earns a pretty handsome dollars from just vlogging. JennaMarbels with her 1.8 billion views in total earns around $350,000. This doesn’t even include sponsor posts, instagram marketing, promotions & adversitements.
Now, reports say that there are around 6 billion searches a day worldwide, including all searching platforms. Now just convert the amount roughly to clicks & there you have the number of blog page readers. It is more than Youtube.
Now if you look into the matter in terms of money investment, then obviously blogging requires much less capital. Whereas, for vlogging you need some basic equipment & technical knowledge.
There is a huge myth that bloggers do not earn enough money. Look at Neil Patel. He earns in millions probably.
The main investment in terms of blogging generally goes to SEO & user-engagement. Choosing the right topic and engagingly in providing genuine and relevant information can make any blog post a success.
Which One Should You Choose?
It really depends on the type of content you want to provide.
If you are interested & good at editing, cinematography along with being an excellent speaker go for vlogging.
However, if your strength lies in writing then choose to blog.
Before anything, you should understand the market, analyze the audience that will later define your success with popularity & revenue.
Interested in our comparative blogs?
Keep connected with us to get interactive blogs on various topics.
And if you want your site to have such interesting content you can contact us for that as well.
Contact Skyram Technologies can provide your company with Content Management, Content Writing, Blog Management, Web Development, Social Media Marketing & many more to grow your brand. Connect with us here!
